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Social Media

2 years ago

People

From the selfie taken at the revealing of the new kits to the ongoing bromance on social media between Ahmad Shahzad and Shahid Afridi, the Pakistani cricket team has an on-and-off presence on social media. With the World Cup coming up, here’s a run down on the official (mostly verified) social media accounts of players…

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2 years ago

Business

Have you just launched a startup? Then you’ll likely create new social profiles specific for your business. This is where you don’t want to drop the ball. Facebook alone drives almost a quarter of all web traffic to websites; with stats like that, you want to make sure people are able to discover your social…

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2 years ago

Branding

By now everyone knows that having a strong online presence is key to running s successful business these days. An attractive website, regular blog content, active social media accounts; without these things in place, you’re destined to sink into obscurity and oblivion. And since everybody knows it, everybody and their momma is out there blogging…

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2 years ago

Social Media

Facebook currently stands at a market capitalization of $210 billion and Twitter at $25 billion. While these numbers are huge by any measure, to put these numbers in to perspective, their combined value is the same as Pakistan’s latest annual GDP figures. Both these social networks’ value and revenue streams rely on the hundreds of…

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2 years ago

How-To Guides

Building traffic for your startup can be a desperate struggle for visibility. We all know that time and consistency are the only real ways to make lasting progress, but it is so exhausting. Surely, there has to be some other way to get things going and improve your results in the process? Well, most of…

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2 years ago

Social Media

Social media allows us to put our best foot forward, and while that is generally a good thing, it can end up distorting reality a bit. How many times have you heard people say, “I’m so sick of going on Facebook and reading about so-and-so’s perfect life!” It seems that social media has convinced us…

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2 years ago

Social Media

Are you concerned about the number of people you are reaching on social media? Unless you are a major influencer, the answer to that is probably ‘yes’ (Well, on the second thought, any influencer would like to reach more as well :)). Even if you have tens of thousands of followers, regular growth on your…

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2 years ago

Social Media

As of today, the micro-blogging website Twitter, has expanded its self-service advertising services to Europe including Mexico, Peru, Chile, Argentina, Italy, Netherlands, Colombia, Ecuador, Latin America and Belgium. Twitter Ads have helped thousands of small and medium-sized businesses (SMBs) in 11 countries during the past year, which have helped these businesses in expanding their customer…

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2 years ago

News

Pakistan’s current political crisis has affected the nation in multiple ways, but at the same time, astonishingly it has awakened the civil society, which was ignorant of the many evils that have consumed this fragile nation. Surprisingly social media has empowered this nation beyond the realm of possibilities and voices of the unheard have started…

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3 years ago

Social Media

There are several types of social media users in the Twittersphere. Some ‘tweeps’ will be helpful to you, while others will waste your time. Knowing Twitter users’ quirks and traits can show you their likely motives. When you know how they operate, and why, you can work with your followers more effectively. Use this guide…

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