#SayItWithPepsi to avoid dearth of words

There are times when you fall short of words and unable to get your point across. This is absolutely fine especially with Emojisaround. There ain’t any platform, any social media forum, and any group that survives without Emojis. They are very much a part of our lives just like Facebook and Watsapp in our smartphones.

Having said that, recently Pepsi Pakistan on-aired one commercial on the same lines when they introduced a 345 ML pack bottle of Pepsi where not a single word was spoken in the advertisement. Instead all the emotions and feelings were anticipated with the help of Emojis and this is how we #SayItWithPepsi.

Last year in June, Pepsi Canada was the first one to endorse the vast and powerful emoji #SayItWithPepsi campaign that got hit in no time and attracted a large number of consumers. The campaign was later extended to USA and Thailand as well and its acceptance was pretty high, especially among the youth, resulting in outnumbering Pepsi Canada campaign. It has been a great initiative by Pepsi to promote #SayItWithPepsi campaign in Pakistan. This is going to attract a large chunk of individuals especially when it is coming in new 345 ML Pepsi Emoji bottle.

The new TV commercial is an excellent depiction of how a group of friends were waiting at the petrol pump looking for a miracle in a scorching heat. One of the guys, who apparently looked smarter, walked some 20 meters as he identified a fridge full of new 345 ML Pepsi Emoji bottles. There was a sudden mood swing in each individual and their wait for the miracle was over. Everyone was elated, understandably so, as they got hold of new 345 ML Pepsi pack bottles. Interestingly, they hit the beach sooner in the boiling heat as soon as they witnessed the ‘beach’ Emoji on the bottle. Fascinating, isn’t it? Please to have a look at the brilliant TV commercial:

https://www.facebook.com/pepsipk/videos/10153662065937496/

The soundtrack used in the commercial was really exciting too. It was wonderful how the lyrics of Fusion’s ‘Deewane Chale Jab Saath Tu Ban Jaye Baat’ synchronized with the overall theme of new Pepsi commercial. I am really looking forward to grab my 345 ML Pepsi pack bottle. There are 2 reasons of my excitement. At the outset, I would like to grab the stylish and unique bottle of Pepsi and the second is that I need a ‘SaeenMoustache’ Emoji and that is how I would #SayItWithPepsi.

Emojis are fun really. I have noticed several individuals talking to each other via Emojis with a little addition of words. Pepsi Pakistan’s initiative of introducing Emoji bottles is splendid keeping in mind that among the youth of Pakistan or any other country, Emojis are a hit. This is going to be exhilarating and exciting for the youngsters to get their point across with the help of new Pepsi Emoji bottles.

DISCLOSURE: This post was sponsored by Pepsi Pakistan.