As much as any shopaholic loves the e-commerce boom (come on, buying clothes, trying them on for an hour and then sending them back has to be one of the more fun trends to come about in awhile), it is far less personal than the traditional brick-and-mortar experience.
But, to keep shoppers, companies do need to add a little flare to their sites and build up the brand loyalty companies like Forever 21 have nailed — and used to grow its empire.
It may mean offering other forms of information besides just brand and sizing information. Maybe the site includes a news blog, or a poll on the latest fashion trends. The following infographic courtesy of Syncline offers clever and creative advice for e-commerce entrepreneurs.
The article Why didn’t I think of that? Clever ideas to stand out in e-commerce was first published on e27.
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