PKStartup is a website that provides readers with “the ‘how’ behind startup success stories.” Cofounders Mubariz Hayat and Talha Aziz created the...
According to stats from LinkedIn, over 1,000 Pakistani’s identify themselves as conversion optimization professionals since 2012. The shift from brand awareness to measurable...
With an outnumbered Emirati population and growing influx of expatriates, Dubai has had to adopt to fresh imports of tastes, traditions and...
In 2012, Pakistan was producing over 20 billion liters of tradable white milk per year, making it the 3rd largest producer in...
In the last quarter, EGO‘s cost of customer acquisition has fallen by 60%, with conversions rates nearly doubling, and monthly orders tripling....
Balance, in work and at home, has kept Waqar Shah centered & focused on the final goal. We sat with him to...
Raking nearly half billion rupees per month, Dolmen Group’s “City Mall” at Clifton-Sea View has shattered retail records nationwide, both in footfall and...
Differentiation is key and its what Rumaisa Mughal intends to do with her own design firm. Artboard.cc was formed last year to...
India’s impressive eCommerce stats cause quite a stir in 2014, with big data leading the way for smarter convenience based package creation which has...