Twitter has announced to simplify the application process for those seeking verified accounts. After the execution of the process, the social network is likely to have more users with a ‘blue tick’ – an icon that represents the authenticity of the user.
Vice President of Twitter’s user services, Tina Bhatnagar said:
“We want to make it even easier for people to find creators and influencers on Twitter so it makes sense for us to let people apply for verification. We hope opening up this application process results in more people finding great, high-quality accounts to follow, and for these creators and influencers to connect with a broader audience”
Blue tick and its history
The verification badge is a little blue symbol with a white check-mark. Twitter started to verify the authenticity of accounts in 2009 since plenty of fake and parody accounts were created of a particular user especially celebrities, politicians, journalists etc.
Online social network has around 190,000 verified accounts which is 0.06 percent of the company’s 310 million monthly users. This feature is essentially reserved for users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.
One of the key advantages of a verified account is that the followers of a certain individual are certain about the legitimacy of the comments. Moreover, the ‘blue tick’ also helps in attaining more followership.
Twitter had previously allowed users to apply for the verification but the idea was pulled back due to number of spammers and parody accounts seeking verification. Since then, all the accounts have been verified manually by Twitter behind the closed doors and without the ability for users to request it.
The application process for the verified accounts is already started and it will be available worldwide in a week’s time. To apply or learn more, check out the Twitter Help Center.