There has been a strong buzz around the smartphone market as the iPhone X is going to start shipping in less than 10 days now. The rumor mill has been working overtime in the market regarding the models of iPhones. In a recent development, Apple has cut off the selling of 256GB iPhone 7. The notion of discontinuing the selling of the said model is to amplify the demand of recently-launched iPhone 8.
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It is relevant to state that iPhone 8 has not been able to generate as much demand as iPhone 7. As a result, the tech giant has taken some necessary measures to increase the demand for iPhone 8; particularly before iPhone X is available in the market. It may be of interest to remind the readers that the just pulled off high-capacity iPhone 7 had been launched only last month, on Sept. 12, the same day the two other models iPhone 8 and iPhone X, were launched.
While announcing the release of iPhone 8 and iPhone X in fall of 2017 earlier last month, Apple also proclaimed that it would cease selling the 256GB version iPhone 7.
As a result, customers are left with the following options to make a purchase:
- 32GB iPhone 7
- 128GB iPhone 7
- 256GB iPhone 8
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Apple representative confirms the news
According to a media report, one of the customer service representatives at Apple confirmed that the tech giant will no longer by selling 256GB iPhone 7.
It is significant to mention that the demand of iPhone 8 hasn’t amplified after the discontinuation of 256GB iPhone 7 as much as Apple would have liked. However, Apple would be somewhat pleased as the hot-cake iPhone X is going to get shipped after 3rd November.
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Do you think Apple has applied the right technique to generate the demand for iPhone 8?
