While announcing its upcoming plans, Samsung Electronics Middle East and North Africa (MENA) revealed that the company is all set to launch new products. The announcement has been made at the 7th annual MENA Forum 2017 in Singapore, where Samsung pledged again to reach higher and innovative goals for the consumers.
Which Products will be launched?
At the annual MENA Forum, the company shared with the audience that it is keen to launch the following products:
- New QLED TV display lineup
- Advanced FlexWash™ laundry system
- Windless Air-Condition
- All new water and dust resistant Galaxy A (2017) series smartphones
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In addition to the aforementioned products, Samsung also enlightened the audience about its development in Internet of Things (IoT) along with an ecosystem of devices and products. The two can make a connection without any flaw or obstacle.
The President of the Samsung Electronics Middle East and North Africa Office, Choong Ro Lee stated:
“Innovation has always been part of Samsung’s legacy. It enables us to continuously offer consumers unlimited possibilities and new experiences. Over the years, we spoke about our vision of the Internet of Things; and we continue to defy barriers to ensure our evolution in the IoT space”
He further added:
“This year, we will continue our heritage of innovation to deliver elegantly-designed products and services that place consumers firmly at the centre”
Launch of an Academy Programme
With an aim to empower communities throughout the region, the tech giant also announced the Samsung Youngsters Academy Programme. Moreover, Samsung has also extended its Smart School project to 10 more MENA cities with an aim to provide more students the opportunity to learn and experience IT in the classrooms. This was made possible in collaboration with non-governmental organizations (NGOs), ministries of education, and universities around the region.
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While speaking about delivering technology, Lee commented:
“Our aim is to deliver technologies that not only bring flexibility and choice to consumer, but bring about a positive change. We believe it’s our responsibility to utilise our technologies to contribute to the social well-being of the MENA community”
Share with us which Samsung product you are eagerly waiting for!
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