Advertising
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AnalysisThis Is How Amazon, Apple, Facebook, Google And Microsoft Make Money
In one way or the other, most of us are directly, or indirectly, linked with – and employing services/products of – Amazon, Apple,...
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Advertising
Harnessing the Power of Facebook Ads – Part Two: Understanding the Basics Continued
Facebook ads is a powerful platform used to market to customers through the social network. Pakistan has adopted this platform due to...
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Advertising
Harnessing the Power of Facebook Ads – Part One: Understanding the Basics
Facebook Ads have become the go-to marketing platform in recent times for Pakistan. With 13 million Pakistani users daily (according to Facebook...
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Advertising
YouTube Advertising Fiasco – What’s The Story?
We’ve all spent countless hours watching funny videos on YouTube. Most conversations revolve around the type of content we see through the...
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Business
BizExcel – First Digital Marketing Firm From Pakistan To Bag Google Premier Partner Status
An Islamabad based, enterprise-level digital marketing firm, BizExcel has become the first Pakistani digital marketing agency to earn a Google Premier Partner Status with specialization...
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News
PAS Awards 2017 Announced – Advertisers, Gear Up!
The most coveted advertising award ceremony in Pakistan has a date for this year’s event! That’s right. The PAS Awards 2017 have...
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Business
Why should you invest in SMS marketing?
If your phone were to buzz with the ‘1 new text’ notification right now, we’re sure you’d reach for it right away....
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Analysis
5 Ways Older Brands Can Build Loyalty with Younger Customers
Building brand loyalty amongst customers is a tricky business and one that proves to be tricky at best. However, when we talk...
