Analysis
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Tourism Competitiveness: Where Does Pakistan Stand At The Global Index?
The tourism industry of Pakistan has been in serious strife for the last decade. Although, there has been a surge in local...
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Ad Revenue: Soon To Emerge As The Only Form Of Facebook Business Model
Facebook Inc. business model is becoming more and more dependent on ad revenues as game revenues slide further. The social network site is...
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Is Startup Ecosystem Exploiting The Potential In Healthcare Sector?
With a system often ineffective in connecting patients with the right type of Doctors in Pakistan, one would expect Technology to assume...
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Using Social Media Responsibly
The count of ‘groups’ we are all a part of on social media platforms, seems to increase weekly, if not daily. Though it...
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Impostor Syndrome – A Professional’s Silent Enemy
I’m a big fan of psychology, especially of the role it plays in organizational behavior. It helps us contextualise our actions in given...
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SBP Data Confirms Foreign Reserves Declining At a Rate of Half a Billion Dollars Per Month
Lately the foreign exchange reserves have been witnessing a drop on a monthly average of almost $0.5 billion, creating difficult situation for the government...
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SEO Audit: SEO Analysis Of Daraz.pk
Daraz is probably the most well-known e-commerce brand within Pakistan at the moment. Hence we felt it would be useful to do...
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Facebook Spaces – Facebook’s Foray In To Virtual Reality
Three years ago Facebook purchased Oculus for $2 billion. At the time most people were confused as to the reasons behind the...
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Harnessing The Power of Facebook Ads – Part Three: Understanding the Basics Conclusion
Hopefully you will have been following Part one and Part two of the three-part Harnessing The Power of Facebook Ads series. If not,...
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With Great Power Comes Great Responsibility — A Call to Ride Hailing Services in Pakistan
It’s safe to say that ride hailing companies Careem and Uber are a couple of the top companies in the world, not...
