Building brand loyalty amongst customers is a tricky business and one that proves to be tricky at best. However, when we talk...
Both Google and Facebook are facing heavy criticism for widely-shared false news stories that helped spread misinformation about the US presidential candidates....
When Facebook introduced Instant Articles earlier this year, a lot of brands were very keen to jump on the bandwagon as soon...
In a sense, the success of a presidential campaign’s social media team is easy to measure. It can be counted in votes....
Does Social Media Affect SEO? A lot of factors can influence your SEO strategy but should social media be one of them?...
During the last decade, social media marketing has come a long way. Back then the online ‘survival of the fittest’ strategy only...
If there’s ever been a time to reconsider ad budgets, and revisiting advertising strategies, it is Now. As per a recent research, optimizing...
Biggest social media platform Facebook recently announced an interesting feature for the users through which they can order a meal, book a...
Building a strong email list is one of the best things you can do for your business but it can be hard...
Facebook didn’t do math properly for nearly two years. While calculating the performance of their video ads, they overestimated the time user...